Holly Willoughby uses THAT now-deleted bath time photo to promote her new book

May 2024 · 4 minute read

She swiftly deleted a snap of her gleaming bath taps as she prepared for a soak, after fans warned that the Instagram post threatened to reveal more than she'd intended.

And on Monday evening, Holly Willoughby, 40, used the now-deleted bath time photo to promote her new book as she shared a clip of herself writing 'Reflections' - the title of the literature - on a mirror.

She wrote alongside the short video: 'Whilst we're all talking about reflections....this is the only one of me you were meant to see ... #reflections link in bio...available for preorder now' and was sure to include a bath emoji.

Using it to her advantage: On Monday, Holly Willoughby, 40, used THAT now-deleted bath time photo to promote her new book as she shared a clip of herself writing 'Reflections' on a mirror

Using it to her advantage: On Monday, Holly Willoughby, 40, used THAT now-deleted bath time photo to promote her new book as she shared a clip of herself writing 'Reflections' on a mirror

Holly's latest social media post left some followers praising her deleted snap as 'the best PR stunt', while others simply praised her handling of the apparent taps-gaffe.  

It comes after she received a word of warning from well-meaning fans on Sunday after her innocent Instagram post threatened to reveal more than she intended. 

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The This Morning co-host, an active Instagram user, gave followers an insight into her day off by sharing a photo of her gleaming bath taps as she prepared for a soak in the family tub. 

But fans were quick to point out a potential gaffe after spotting her partial reflection in the polished faucets as she leaned in to take the photo, which has since been deleted.  

So good! She wrote alongside the video: 'Whilst we're all talking about reflections....this is the only one of me you were meant to see ... #reflections link in bio' and included a bath emoji

So good! She wrote alongside the video: 'Whilst we're all talking about reflections....this is the only one of me you were meant to see ... #reflections link in bio' and included a bath emoji

Reflections! Holly's new book just happens to be called reflections

Reflections! Holly's new book just happens to be called reflections

Bravo! Holly's latest social media post left some followers praising her deleted snap as 'the best PR stunt', while others simply praised her handling of the apparent taps-gaffe

Bravo! Holly's latest social media post left some followers praising her deleted snap as 'the best PR stunt', while others simply praised her handling of the apparent taps-gaffe

Responding to the image, which revealed a partial and barely discernible reflection of Holly, one follower warned: 'Already comments people saying they are zooming in on the reflection!' 

While a second added: 'Careful of the tap reflection!!'

With tongue firmly in cheek, a third admitted they wished their own taps were as sparkling, prompting a a fourth to add: 'I bet she doesn't now.' 

Tap-gaffe: Holly received a word of warning from well-meaning fans on Sunday after her innocent social media post threatened to reveal more than she intended

Tap-gaffe: Holly received a word of warning from well-meaning fans on Sunday after her innocent social media post threatened to reveal more than she intended

Steady on: Fans were quick to point out a potential gaffe after spotting her partial reflection in the polished faucets as she leaned in to take the photo, which has since been deleted

Steady on: Fans were quick to point out a potential gaffe after spotting her partial reflection in the polished faucets as she leaned in to take the photo, which has since been deleted

Holly had originally posted the harmless image after noticing her bath foam had formed into a distinct heart shape as she ran the water. 

It appeared to be taken from the five bedroom home she shares with producer husband Dan Baldwin and their three children; Harry, 11, Belle, 10, and six-year-old Chester.

The incident comes just days after Holly received her first dose of the coronavirus vaccine, after which she thanked the National Health Service for their efficiency. 

Innocent: Holly had originally posted the harmless image after noticing her bath foam had formed into a distinct heart shape as she ran the water

Innocent: Holly had originally posted the harmless image after noticing her bath foam had formed into a distinct heart shape as she ran the water

In an Instagram post shared on Thursday, the presenter was pictured sitting for the injection while covering her features with a protective face mask. 

Captioning the image, she wrote: 'Had my vaccine yesterday... straight forward and seamless... felt super emotional (it’s been tough right?) Thank you to our incredible @nhsengland for everything...

'For being there when you need them most. We are so lucky to live in a country that has a system that has rolled out vaccines so successfully...Back to work today with a spring in my step.' 

Sorted:  The incident comes just days after Holly received her first dose of the coronavirus vaccine, after which she thanked the National Health Service for their efficiency

Sorted:  The incident comes just days after Holly received her first dose of the coronavirus vaccine, after which she thanked the National Health Service for their efficiency

Grateful: The presenter  thanked the National Health Service for their efficiency i nan accompanying caption

Grateful: The presenter  thanked the National Health Service for their efficiency i nan accompanying caption 

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